LONDON
Inside Araha
LONDON · EST. MMXXV
ARAHA LONDON
Where It Began
Founded on friendship. Built on creativity. Araha London began with Julie and Hetal, two women united by a shared instinct for beauty and a belief that accessories should carry both craft and character. A British house, born in London — a city that has always known how to hold tradition and reinvention at once. The label's first collection debuted in January, in London — scarves in silk and fine wool, walking the runway for the first time. It was the beginning of a singular pursuit: luxury accessories made with intention, designed to be worn, remembered, and passed on.
Our Debut
Our catwalk debut — silk scarves taking centre stage for the first time.
Quietly extraordinary
Our catwalk debut, with silk scarves taking centre stage.
Community
A space to connect, learn and share
The Araha Community was created as a space where women from different walks of life can come together to learn, share ideas, and simply connect. Born from friendship between co-founders Julie and Hetal, that spirit of meaningful connection sits at the heart of this community.
We host small, welcoming gatherings where friends and friends-of-friends come together to explore something new, exchange ideas, and enjoy thoughtful conversation. You never know which conversation may spark a new idea, collaboration, or friendship.
At Araha London, we believe true luxury is learned through experience. Our internship programme is thoughtfully designed to offer motivated individuals a genuine insight into the world of independent luxury fashion. Interns will gain hands-on exposure across fashion sales, product development, and social media, working closely with our founders and team.
We welcome applicants with a genuine interest in fashion, design, storytelling, and brand building, who value heritage, craft, and thoughtful creativity. Application for Internship Opportunities will open in January 2027
Fashion Sales
Sales & Retail
Hands-on exposure to the world of independent luxury fashion sales, working closely with our founders.
Product
Product Development
Real insight into how a luxury product is conceived, refined, and brought to market with care and craft.
Digital
Social Media & Brand
Shape Araha's voice online - storytelling, content creation, and community building for a luxury brand.
How to Apply
Email us at contact@arahalondon.com with your CV, a portfolio where relevant, and a short note outlining your interests and motivation.
Sustainability
Responsible
luxury, considered
From fibre to finish, every Araha London piece is made through low-impact processes, traditional craft techniques, and hand-finished detailing — because longevity is the most responsible form of luxury.
Natural Fibres
100% silk — natural and low-impact. Silk production supports mulberry cultivation, absorbing carbon dioxide with minimal chemical intervention. A fibre that ages beautifully and biodegrades naturally at the end of its life. Our wool and cashmere pieces are made from natural, biodegradable fibres — warm by nature, long-lasting by design. We prioritise traceable supply chains and work only with partners who meet our standards for animal welfare and environmental care. Sourced from trusted suppliers committed to responsible fibre production
Small Batch
Made in small batches using both traditional hand block-printing and considered contemporary printing techniques, reducing waste and avoiding mass production. Every run is intentional — nothing is made without purpose.
Hand-Rolled Hems
Every piece finished by hand — manual, low-energy, with no machinery or synthetic adhesives. A detail that enhances both durability and lifespan, ensuring each scarf is made to be kept, not replaced.